Information Collection Policies
In our kids content area, the design, content and language, as well as our activities, are targeted to our audience of preschoolers and their parents. It is our policy to create a kids content area that requires minimal collection of information from our visitors to such area. Consequently, the kids content area of nickjr.com limits the collection of information from kids to what is known as non-personally identifiable information (e.g. first name). From time to time, however, we may request limited personally identifiable information (e.g. an email address) in the kids content area on nickjr.com, as described below, in order to provide users the opportunity to participate in online activities such as games and electronic postcards. In the kids area on nickjr.com, we do not condition a kid's participation in any games or other online activities on the disclosure of more information than is reasonably necessary to participate in the activity. Our information practices are described below.

General Activities
Preschoolers and their parents can take part in a number of exciting activities we offer in the kids content area on nickjr.com without submitting any personally identifiable information about themselves. These activities include playing certain games, sending electronic postcards (routed through the nickjr.com server) and making things on our site (e.g. drawings).

Electronic Postcards & Games
Nickjr.com gives users the option to send "electronic postcards" to friends and family. We ask the user to submit the first name and e-mail addresses of their friends and family. Nickjr.com uses this information only for the purpose of sending the postcards. The friend's e-mail address is deleted immediately from our system.

Use of Information
At nickjr.com, we may share aggregate information about our users both with our affiliated businesses (e.g. Nick Jr. Magazine, Nickelodeon Research) and externally with third parties, such as advertisers and business partners.

Cookies and Log Data
Cookies are information files that your web browser places on the hard drive of your computer when you visit a website. Cookies cannot damage user files, nor can they read information from a user's hard drive. Cookies allow websites to "remember" users activities on a website as well as users visits to a site. At nickjr.com, cookies are used to determine the number of unique visitors to our website over a given period. We do not store any personal information into cookies nor do we link or combine information collected through cookies to any personal information submitted by users when participating in our activities. Log data collected on web servers both within nickjr.com's control and under the control of nickjr.com's third party ad service provider, who is required to maintain such data on a confidential basis, supplies nickjr.com with aggregate information about the number of visits to different pages on our site. Nickjr.com uses such aggregate information to improve access to our content based on our visitors' browsers and operating system types to make our content available to as many users as possible. We do not link the "log data" collected to personally identifiable information submitted by users when participating in our activities.

Bumper Pages
We provide a "bumper page" at certain points in the kid's content area of nickjr.com to let users know when they are entering an area that is limited to grown-ups.

Additionally, we provide a "bumper page" when linking from nickjr.com to an advertiser's site or other websites, which may have their own information practices that are different from ours, in order to let users know they are going to an advertiser's site or other Web sites.

Questions/Concerns?
If you have any questions regarding nickjr.com's privacy policy, please contact us at:

NickJr.Com Privacy Coordinator
NickJr.
1515 Broadway
New York, New York 10036
(212) 846-2543
nickjrprivacy@nickonline.com

Nickjr.com is intended for domestic visitors and, consequently, is specifically directed towards residents of the United States.

This policy, like the online medium itself, is subject to change.

This page was last updated on 04/16/01.